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Tuesday, October 30, 2012

How to Use Pinterest to Drive More Traffic to Your Website

As a marketer and blogger, one should not miss an opportunity to drive traffic from a social network. Pinterest’s influence is increasing rapidly so you opportunities to drive immense traffic to your blog.
So what is Pinterest? Pinterest is like a virtual board. It’s a social networking and social publishing site based on photos.  The main idea is that each and every user has a board on which he can pin stuff he likes all across the web.
Pinterest Pin
Here’s how Wikipedia describes it:
Users of Pinterest curate themed boards, populating them with media found online using the “Pin It” button, or uploaded from their computers. Each such item of media is known as a “pin”, and can be a picture, a video, a discussion, or a product. Pins can be grouped into “boards”, which are sets of pins focused on a specific topic. Pinterest can be accessed by adding the “pin it” button to the desktop bookmark bar, “follow me” and “pin it” buttons added to personal website or blog pages, and the Pinterest iPhone application available through the App Store.To register for Pinterest, new users must receive an invitation from a friend already registered on Pinterest or request an invitation directly from the Pinterest website. The registration process currently requires users to link their Pinterest account to their Facebook or Twitter account. Users choosing to log in via Facebook must be using (or opt in to) Facebook’s “Timeline” format.

How to Pinterest to drive traffic to your Website

Make sure your blog post is pinnable:
The first and basic step before you do anything, make sure your blog is pinnable. Add a Pinterest button on your post and make sure it is at such a place that users can easily see it.  You must add Pin it button to each and every post of your blog.
To add the Pin it button to your blog post:
1) Log into Pinterest
2) In the top right menu, choose about - Pin It Button.
3) Scroll down to the Pin it Button for website area
Fill in all the details and paste the code to your blog.
Select or Make Your Own Pin Image
Always choose an eye-catching image but it should be related to your blog post. Until and unless a picture is not eye-catchy, your pin won’t go popular.T he best image should clearly identify your blog post content to Pinterest users.
Also use some text with a picture so that it can elaborate what it is related to. Let’s take an example:    

Got the difference?

Write Your Pin Description
The description appears under the pin image and provides information about the image.  You should always write a pin description as your better blog description would influence readers.
Your description appears every time someone pins your post directly from your blog. However, each Pinterest user can delete your description and write his/her own description.
You can also add hashtags to you pin and  a web address below your pin description.

Ask people to pin stuff on your Pinterest board
There are many people who are looking for pinning on some else’s board and you’ll end up attracting a lot of people. Just simply create a board and click the ‘edit’ button, then change “Me+contributors” button to all the list of your contributors. All the readers can pin stuff on your wall after the name is enterend.
You can also host a content which will allow people to pin stuff on your community. At the end you can change the privacy settings back to normal. Chosoe the best pin and convey thanks to the person whose pin is most liked.

Now, you know how to ‘drive traffic to your website using Pinterest’. If you’ve any method, kindly share with us.

6 Responses to “How to Use Pinterest to Drive More Traffic to Your Website”

Priya Ganesh said...
May 4, 2013 at 7:23 AM

This is really a very good blog on topic how to market your business on pinterest. This is truly a very good example of social media marketing. Nice one.

Eka Cyril said...
May 16, 2013 at 11:48 PM

This is really a very good blog on topic how to market your business on pinterest. This is truly a very good example of social media marketing. Nice one.

Priscilla Lowe said...
May 23, 2013 at 2:39 AM This comment has been removed by a blog administrator.

Social Media said...
August 23, 2013 at 12:59 AM

Youtube Subscribers
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Social Media said...
August 23, 2013 at 5:57 AM

Youtube Subscribers
Hello friends, nice post and nice urging commented at this place, I am in fact enjoying by these.

Stephen W said...
October 28, 2013 at 3:24 AM

You shared useful information.

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